BM responds
Got a call from BM to clarify the position. They say I am on their tech reporters list and somehow they forgot to send to me this time round. Apologies accepted, but I'm still wondering, how exactly do PR companies send an e-mail invite? Do PR companies have a "group" mail that they send to or they send it individually? Just curious. Maybe other PR agencies can share their practices?
posted by Gin at 10:37 AM
1 Comments:
It depends. Usually, if it's a media invite, i mass send to the "standard" list of media. To key target media, I dropped another separate personal note with more info. To friendly media friends, I sometimes make another call to just touch base and if need to, provide a mini pitch to get them to attend the event.
I guess different consultants work quite differently
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